{"id":7747,"date":"2025-09-15T19:21:41","date_gmt":"2025-09-15T13:51:41","guid":{"rendered":"https:\/\/stag42s.wpenginepowered.com\/glossary\/sku\/"},"modified":"2025-09-15T19:21:41","modified_gmt":"2025-09-15T13:51:41","slug":"sku","status":"publish","type":"glossary","link":"https:\/\/www.42signals.com\/glossary\/sku\/","title":{"rendered":"SKU (Stock Keeping Unit)"},"content":{"rendered":"<p>A Stock Keeping Unit (SKU) is a unique alphanumeric code assigned to each distinct product and service that a business sells. It is used internally for inventory management purposes to track stock levels, sales, and other metrics accurately. Every variation of a product\u2014such as size, color, material, or style\u2014receives its own unique SKU. For example, a t-shirt in size Medium, color Blue, would have a different SKU than the same t-shirt in size Large, color Red. SKUs are critical for: Inventory Management: Providing precise counts of what is in stock, on order, and sold. Sales Analysis: Tracking the performance of individual product variants. Warehouse Operations: Enabling efficient picking, packing, and stocking by uniquely identifying every item. Supply Chain: Streamlining ordering and logistics with suppliers. Unlike a UPC (Universal Product Code), which is a standardized barcode assigned by an external organization, a SKU is created and managed internally by the retailer or brand, allowing for a customized system that fits their specific needs.<\/p>\n\n\n<h2 class=\"wp-block-heading glossary-additional-resources-cls has-text-color has-link-color has-large-font-size wp-elements-6f48ed4e5d202f266732906df97b0cc9\" style=\"color:#2274a5;margin-top:0;margin-bottom:0\">\nAdditional resources:\n<\/h2>\n\n\n\n<p>\n<a href=\"https:\/\/squareup.com\/us\/en\/the-bottom-line\/operating-your-business\/stock-keeping-unit\" target=\"_blank\" rel=\"noreferrer noopener\">Read More on Stock Keeping Unit<\/a>\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A unique identifier (code\/number) assigned to each distinct product and service for inventory tracking.<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"comment_status":"open","ping_status":"open","template":"","class_list":["post-7747","glossary","type-glossary","status-publish","hentry","glossary-category-operations-inventory-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SKU Meaning: Stock Keeping Unit Definition &amp; Management<\/title>\n<meta name=\"description\" content=\"A SKU is a unique code for inventory tracking. Learn how to create and manage SKUs for efficient inventory and sales analysis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.42signals.com\/glossary\/sku\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SKU (Stock Keeping Unit)\" \/>\n<meta property=\"og:description\" content=\"A SKU is a unique code for inventory tracking. 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